Wheaties are the most popular Cereal Boxes collected. I now embrace this fact.
To back the above statement up. This week an 8 cereal box series of Wheaties boxes from the 1970s, all
unused factory flats sold as one lot for $1,754.00. This auction started
out at .99 cents. To say the least I was dumfounded by the winning bid.
If this does not bare out the above statement, nothing will. Over
$200.00 per box on average. I've seen "great" boxes in the opinion of
Cereal Box collectors "in the know" like Grins n Giggles or Moonstones
go for say $100.00 or less each. Or other "great" boxes up for sale for a year at a time at $200.00 plus, that do not sell. So you tell me, What is the most popular cereal brand to general cereal box collectors en mass. WHEATIES, hands down Wheaties. There really is no dispute.
One other stat to back up the opening statement. The Wheaties chapter is viewed 4 times as much as any other chapter, day in day out. Not related, but interesting. Every day the second most views after the USA of the Cereal Box Price Guide come from Russia. Curious stat to say the least.
Even though Wheaties are a General Mills cereal, Wheaties is just to big a category to include in that chapter. I feel Wheaties are better served in it's own Chapter.
Recently I had to come to grips with my feelings towards Wheaties Cereal
Boxes. I've been very critical & wrong. My position was there are
tons of them out there & everybody collects them. Hence my thought
was they are worthless. Wrong, Wrong, Wrong. The truth is actually in
the critique. Everybody Collects them. With typical stupidity I was
fighting the current. Recoiling against what is truly popular. My
problem, I'm gonna work on it.
Definitions
Full = box with original contents.
Flattened
= a box that was once full of cereal, then emptied & carefully
flattened, using existing side seams. The box will show you how as you
attempt it.
A Flat = unused, never assembled. These can
come two ways, an uncut sheet or a cut sheet ready to be shaped &
glued. Most commonly these are found as cut sheets. I fold these once at
the seam for shipping. I find it just plain stupid to attempt to ship a
flat unfolded, every additional square inch of shipping surface
increases the chance of damage when shipping. All file copies at
manufacturers are folded once at a seam. Get over it people, it does no
damage realistically to the flat & extends the overall life
condition of the flat.
Shaped Flat = a flat that has
been folded at side seems & glued. Top & bottom flaps have not
been folded on a shaped flat. Shaped flats are the printers product
ready for use at the factory.
The crease = there is one flaw almost every
cereal box that ever served time on a store shelf will have. It is the
top crease in the middle from where people commonly pick it up. More or
less people pick up a box of cereal from the top using the thumb on one
side index finger same hand on the back side. We all do it. Check
yourself out next time at the store, grab a box off the shelf, pause
& note the indentation you made in the box. To me this is the common
flaw in almost all flattened cereal boxes. You can prize for it not
being there, but it would be nuts to discount for it.
Again
why I only collect flattened boxes. Say miracle of miracles you have a
full box on a shelve at home. Are you gonna put an armed guard on it to
keep some idiot from picking it up the most common way everyone in the
world would. If a cereal box is full it will get this crease sooner or
later.
Remember I do not value at prices people want. I
value at a good buy for the item. On values my bottom value will be $5
to $10.00. Here's why. Either you want a box or you don't. If you don't
it is worth nothing to you. If you want it, how do you not value it at
$5 to $10.00? A box of cereal costs about $4.00 at the store, so for a
box to exist it starts at a $4.00 value in life. $5 to $10.00 is just
easier as a bottom line. If you won't pay $5 to $10.00 for a cereal box,
why are you even bothering to collect.
Hard fact /
Harsh reality. I buy cereal boxes in quantity, preferably 50 to a
thousand or 2 at a time. I pay roughly $1.00 per box for flats. I pay
.50 cents to $1.00 each for flattened boxes in quantity. This is for
boxes I want in Quantity. I have payed $2.00 each for Ralston Flats,
quantity over 750. I as a dealer can not pay more & hope to make any
kind of reasonable profit to me.
As with the whole Pez
thingy, see Pez Outlaw Diary. I have a lot of added costs in
advertising, promotion & support material. Time expenditure alone
creating the Cereal Box Price Guide.
Wheaties debut - date of origin 1924
Athletes first appeared on Wheaties boxes in 1934
1934
 |
| 1934 Don Hutson, Alabama All-American = $200.00 |
1935
 |
| 1935 Wheaties Cereal Box Travis Jackson New York Giants = $200.00 |
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| 1935 Wheaties Cereal box Mickey Cochrane = $200.00 |
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| 1935 Wheaties BB1 Vintage Cereal Box Chuck Klein = $200.00 |
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| 1935 Wheaties BB1 Vintage Cereal Box Gus Mancuso = $200.00 |
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| 1935 Wheaties Cereal Box Carl Hubbell = $200.00 |
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| 1935 Wheaties Cereal Box Jack Armstrong = $200.00 |
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| 1935 Wheaties Cereal Box Joe Medwick = $200.00 |
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| 1935 Wheaties Cereal Box Mel Ott = $200.00 |
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| 1935 Wheaties Cereal Box Jo Jo White = $200.00 |
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| 1 1935 Wheaties Cereal Box Lou Gehrig = $200.00 |
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| 1935 Wheaties Cereal Box Travis Jackson = $200.00 |
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| 1935 Wheaties Cereal Tommy Bridges = $200.00 |
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| 1935 Wheaties Cereal Box Red Grange = $200.00 |
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| 1935 Wheaties Cereal Box Howard Jones = $200.00 |
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| 1935 Wheaties Cereal Box Leon Goose Goslin = $200.00 |
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| 1935 Wheaties Cereal box Mickey Cochrane = $200.00 |
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| 1935 Wheaties Cereal box Jimmy Wilson = $200.00 |
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| 1935 Wheaties Johnnie Pepper Martin Cereal Box = $200.00 |
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| 1935 Wheaties Paul Dean Cereal Box = $200.00 |
1936
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| 1936 Wheaties Cereal Box Andy Kerr = $125.00 |
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| 1936 Wheaties Tiny Thornhill Cereal Box = $125.00 |
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| 1936 Wheaties Cereal Box Andy Kerr = $200.00 |
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| 1936 Wheaties Cereal Box Charlie Gehringer = $200.00 |
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| 1936 Wheaties Cereal Box Lefty Gomez = $200.00 |
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| 1936 Wheaties Cereal Box Mel Ott = $200.00 |
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| 1936 Wheaties Cereal Box Curt Davis = $200.00 |
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| 1936 Wheaties Cereal Box Curt Davis = $200.00 |
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| 1936 Wheaties Cereal Box Rollie Helmsly + $200.00 |
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| 1936 Wheaties Cereal Box Schoolboy Rowe = $200.00 |
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| 1936 Wheaties Cereal Box Mel Ott = $200.00 |
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| 1936 Wheaties Arky Vaughan Cereal Box = $200.00 |
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| 1936 Wheaties Billy Herman Cereal Box = $200.00 |
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| 1936 Wheaties Joe Medwick Cereal Box= $200.00 |
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| 1936 Joe Vosmik Wheaties Cereal Box= $200.00 |
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| 1936 lon Varneke Wheaties Cereal Box = $200.00 |
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| 1936 Wheaties Charley Gehringer Cereal Box = $200.00 |
1937
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| 1937 Wheaties Cereal Box Carl Hubbell = $125.00 |
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| 1937 Wheaties Cereal Box Joe DiMaggio = $300.00 |
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| 1937 Wheaties Cereal Box Joe Medwick = $200.00 |
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| 1937 Wheaties Cereal Box Zeke Bonura = $200.00 |
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| 1937 Wheaties Cereal Box Van Mungo = $200.00 |
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| 1937 Wheaties Cereal Box Norman Ross Olympic Gold Medal Swimming = $200.00 |
1938
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| 1938 Wheaties = $50.00 to $100.00 |
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| 1938 Wheaties Cereal Box Buddy Lewis = $200.00 |
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| 1938 Wheaties Cereal Box = $200.00 |
1939
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| 1939 Wheaties Abraham Lincoln 100 Years of Baseball = $100 to $200.00 |
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| 1939 Wheaties cereal Box Hank Greenberg Detroit Tigers = $100 to $200.00 |
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| 1939 Wheaties Box Joe Medwick = $200.00 |
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| 1939 Wheaties Cereal Box Casey At The Bat = $200.00 |
1940
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| 1940 Wheaties Cereal Box Champs Of The USA #1 = $100.00 |
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| 1940 Wheaties Cereal Box Champs Of The USA #2 = $100.00 |
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| 1940 Wheaties Cereal Box Champs Of The USA #3 = $100.00 |
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| 1940 Wheaties Cereal Box Champs Of The USA #6 = $100.00 |
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| 1940 Wheaties Cereal Box Champs Of The USA #8 = $100.00 |
1941
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| 1941 Wheaties Cereal Box Champs USA #12 = $125.00 |
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| 1941 Wheaties Cereal Box Champs USA #19 = $125.00 |
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| 1941 Wheaties Cereal Box Champs USA #20 = $125.00 |
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| 1941 Wheaties Cereal Box Champs USA #21 = $125.00 |
1945
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| 1945 Wheaties Box Bernie Bierman = $125.00 |
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| 1945 Wheaties cereal Box Carl Nordly =$125.00 |
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| 1945 Wheaties cereal Box Ned Day Bowling = $125.00 |
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| 1945 Wheaties cereal Box Ty Gleason Arnie Simso = $125.00 |
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| 1945 Wheaties Marble & Budge Tennis = $125.00 |
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| 1945 Wheaties Cereal Box Bernie Bierman = $125.00 |
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| 1945 Wheaties Cereal Box Lew Fonseca & Bob Feller = $125.00 |
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| 1945 Wheaties Cereal Box Lew Fonseca Bob Feller = $125.00 |
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| 1945 Wheaties Cereal Box Matt Mann = $125.00 |
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| 1945 Wheaties Cereal Box Ned Day Bowling = $125.00 |
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| 1945 Wheaties Cereal Box Ty Gleason & Arnie Simso = $125.00 |
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| 1945 Wheaties Cereal Box = $50.00 |
1947
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| 1947 Wheaties Cereal Box = $125.00 |
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| 1947 Wheaties Cereal Box = $125.00 |
1951
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| 1951 Wheaties cereal box George Mikan = $125.00 |
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| 1951 Wheaties Cereal Box Bob Feller = $100 to $200.00 |
1952
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| 1952 Wheaties Cereal Box Charlie Diehl Diving Star = $125.00 |
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| 1952 Wheaties Cereal Box Doak Walker = $150.00 |
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| 1952 Wheaties Cereal box Elwin Preacher Roe = $200.00 |
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| 1952 Wheaties Cereal box Johnny Lujack = $200.00 |
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| 1952 Wheaties Cereal box Larry Yogi Berra = $250.00 |
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| 1952 Wheaties Cereal box Ned Day Bowling = $125.00 |
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| 1952 Wheaties Cereal box Phil Rizzuto = $250.00 |
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| 1952 Wheaties Cereal Box Roy Campanella = $250.00 |
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| 1952 Wheaties Cereal box Sam Snead Golf = $125.00 |
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| 1952 Wheaties Cereal box Stan Musial = $250.00 |
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| 1952 Wheaties Cereal Box = $200.00 |
1953
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| 1953 Wheaties Cereal Box = $50.00 |
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| 1953 Wheaties Cereal Box = $50.00 |
1954
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| 1954 Wheaties Cereal Box = $80.00 |
1955
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| 1955 Wheaties Cereal Box = $80.00 |
1956
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| 1956 #1 Wheaties Cereal Box = $80 to $125.00 |
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| 1956 #2 Wheaties Cereal Box = $80 to $125.00 |
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| 1956 #5 Wheaties Cereal Box = $80 to $125.00 |
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| 1956 #8 Wheaties Cereal Box = $80 to $125.00 |
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| 1956 #10 Wheaties Cereal Box = $80 to $125.00 |
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| 1956 #14 Wheaties Cereal Box = $80 to $125.00 |
1957
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| 1957 #1 Wheaties Cereal Box = $80 to $125.00 |
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| 1957 #6 Wheaties Cereal Box = $80 to $125.00 |
1959
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| 1959 Wheaties Cereal Box = $80 to $125.00 |
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| 1959 Wheaties Cereal Box = $80 to $125.00 |
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| 1959 Wheaties Cereal Box = $80 to $125.00 |
1960
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| 1960 Wheaties Cereal Box = $80 to $125.00 |
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| 1960 Wheaties Cereal Box = $50 to $75.00 |
1961
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| 1961 Wheaties Bob Richards Prizes Sweepstakes Cereal Box = $50.00 |
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| 1961 Wheaties Cereal Box = $50.00 |
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| 1961 Wheaties Cereal Box = $50.00 |
1963
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| 1963 Wheaties Cereal Box = $50.00 |
1964
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| 1964 Wheaties Cereal Box = $50.00 |
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| 1964 Wheaties Cereal Box = $50.00 |
1965
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| 1961 Wheaties Cereal Box = $30.00 |
1971
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| 1971 Wheaties Cereal Box = $25.00 |
1976
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| 1976 Wheaties Cereal Box = $50 To $100.00 |
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| 1976 Wheaties Cereal Box = $50 To $100.00 |
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| 1976 Wheaties Cereal Box = $50 To $100.00 |
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| 1976 Wheaties Cereal Box = $50 To $100.00 |
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| 1976 Wheaties Cereal Box = $50 To $100.00 |
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| 1976 Wheaties Cereal Box = $50 To $100.00 |
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| 1976 Wheaties Cereal Box = $50 To $100.00 |
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| 1976 Wheaties Cereal Box = $50 To $100.00 |
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| 1976 Wheaties Cereal Box = $50 To $100.00 |
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| 1976 Wheaties Cereal Box = $50 To $100.00 |
1977
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| 1977 Wheaties Bruce Jenner Cereal Box = $25.00 |
1984
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| 1984 Olympic Champion Mary Lou Retton Cereal box = $10 to $15.00 |
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| 1984 Olympic Champion Mary Lou Retton Cereal box = $10 to $15.00 |
+Box+Set.JPG) |
| Wheaties Cereal Box Chris Evert Lloyd = $10 to $20.00 |
1985
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| 1985 Pete Rose Cereal Box = $10 to $15.00 |
1987
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| 1987 Walter Payton Cereal Box = $10 to $15.00 |
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1987 World Champ Minnesota Twins Cereal Box unused factory Flat = $5 to $10.00
|
1988
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| 1988 Wheaties Washington Redskins Super Bowl XXII CHamps = $10.00 |
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| 1988 Denver Broncos Error Cereal Box. These are not errors as much as planned mistakes. Both teams are printed so boxes can immediately get on market. = $25.00 |
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| 1988 Wheaties Cereal Box Washinton RedskinsSuper Bowl Champs = $25.00 |
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| 1988 Wheaties Kim Rhodenbaugh Cereal Box = $15 to $25.00 |
1989
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| 1989 Wheaties Cereal Box = $20.00 |
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| 1989 Johnny Bench Wheaties Cereal Box = $10.00 |
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| 1989 Wheaties Cereal Box Detroit Pistons NBA Champions = $10.00 |
1990
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| 1990 Wheaties Cereal Box = $5 to $10.00 |
1991
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| 1991 New York Giants Champions s14 Wheaties Cereal Box unused factory Flat $15.00 |
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| 1991 Chicago Bulls Champions s32 Wheaties Cereal Box unused factory Flat $10.00 |
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| 1991 Joe Montana Football Game s38 Wheaties Cereal Box = $5 to $10.00 |
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1991 Minnesota Twins Champ series 44 Cereal box = $10 to $15.00
|
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| 1991 Wheaties Fleer Basketball card sheet Cereal Box bunch of dif these = $9.95 each |
1992
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1992 Chicago Bulls Back to Back Champions Wheaties Cereal Box = $5 to $10.00
|
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| 1992 Barry Bonds Tribute Edition S69 Wheaties Cereal Box = $5 to $10.00 |
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| 1992 Larry Bird Commemorative Edition S73 Wheaties Cereal Box = $5 to $10.00 |
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| 1992 Wheaties Babe Ruth Baseball Cereal Box = $5 to $10.00 |
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| 1992 Wheaties Lou Gehrig Baseball Cereal Box = $5 to $10.00 |
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| 1992 Wheaties Willie Mays Baseball Cereal Box = $5 to $10.00 |
1993
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| 1993 Chicago Bulls 3 pete S83 Wheaties Cereal Box unused factory Flat $10.00 |
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1993 Minnesota Vikings NFC Champions series 86 Cereal box = $5 to $10.00
|
Crispy Wheaties n Raisins
1997
 |
| 1997 Eric Heiden Crispy Wheaties 'n Raisins Cereal Box $5 t0 $10.00 |
1998
 |
1998 Tiger Woods Golf s39 Wheaties Cereal Box unused factory Flat = $5 to $10.00
|
 |
1998 Walter Payton Raisin Wheaties Cereal Box unused factory Flat = $5 to $10.00
|
1999
 |
1999 David Walker Angler Wheaties Cereal Box unused factory Flat = $10 to $15.00
|
Honey Frosted Wheaties
1997
 |
1997 Kristi Yamaguchi s31 Wheaties Cereal Box unused factory Flat = $5 to $10.00
|
1998
 |
1998 Richard Petty s41 Wheaties Cereal Box unused factory Flat = $5 to $10.00
|
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1998 Tiger Woods Golf Honey Frosted Wheaties Cereal Box unused factory Flat = $5 to $10.00
|
1999
 |
1999 Ken Griffey Jr MLB Wheaties Cereal Box unused factory Flat = $5 to $10.00
|
Wheaties Raisin Bran
1999
 |
1999 Tiger Woods Raisin Bran Wheaties Cereal Box unused factory Flat = $5 to $10.00
|
+Box+Set.JPG)
A couple questions:
ReplyDelete1) How much would having a "full" box affect the price?
2) I have several where I removed the cereal from the bottom and kept the box shaped. Is this worthwhile? Or would it be the same to go ahead and flatten them out once they're not full?
Most of mine are from the mid to late 90s. I want to keep them, but they are taking up a lot of space in storage.
Thanks!
Even if you flatten them to can still get what you paid for cereal back at like $5 a box
ReplyDelete